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The Business of Innovation


The Business of Innovation
CNBC and the world's top business leaders deliver the ultimate playbook for driving innovation and achieving outstanding growth. In this breakthrough 5-part series you will receive step by step, actionable strategies to maintain the cutting edge and increase profitability in a competitive global environment.
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  • Watch The Business of Innovation Season 2

    • Episode 5

      The Execution Plan

      aired: Sun, Jun 29, 2008

      This is the ultimate innovation playbook. The best in the business share their secrets on how to turn an innovative idea into action and drive the business forward with superior execution.

    • Episode 4

      The Responsibility Revolution

      aired: Sun, Jun 22, 2008

      Going green is just a start. Discover the ways companies are building value through corporate social responsibility, and how doing the right thing can be good for the bottom line. Hosted by CNBC's Maria Bartiromo.

    • Episode 3

      Redefining Innovation

      aired: Sun, Jun 15, 2008

      It's time to rethink the current business model. Get the inside track on how to exceed customers' needs and continually stay ahead of the competition.

    • Episode 2

      Innovate Or Die

      aired: Sun, Jun 8, 2008

      Innovation is no longer an elective, but is now part of the core curriculum for success. See how the best companies are using their hunger for change to conquer the challenges of innovation.

    • Episode 1

      The Human Element

      aired: Sun, Jun 1, 2008

      Learn how successful companies are adopting new management styles enabling them to tap into the skills and creativity of emerging markets, emerging generations and emerging talent.